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Media Training
Gaining an opportunity to tell your story to the media is invaluable.
Unfortunately, many spokespersons are ill equipped to deliver the
main message points pertinent to the company's objectives for a
given interview opportunity. For this reason, Frank PR prides itself
on helping clients easily embrace the few major guidelines that
guarantee a successful interview nearly every time. Although you
can never ensure what the media will take from your discussion,
you can guarantee that the reporter only receives the information
you want them to have - and you do this by adhering to your three
message points, and builds on these points. The media cannot attribute
something said by your company's spokesperson if they do not say
it.
Spokesperson Training
Refining our verbal interactions so that we say only what we need
to and what to have repeated, and etched into the mind's of our
stakeholders is no easy task. Frank PR is seasoned in providing
an easy method to learn how to focus on the vital few message points
deemed most important to each specific presentation and interaction
with stakeholders
Meetings and Road Shows
Taking your message on the road to make your brand known to potential
venture capitalists, bankers, analysts, fellow scientists, and health
care thought-leaders is an essential component to a successful investor
relation's strategy. Your company needs to be seen and heard by
the right people, at specifically targeted national and international
conferences. Frank PR helps its clients identify and create opportunities,
including "investor day" events, targeted meetings timed
to coincide with conferences in a particular city so as to make
the best use of the company's spokespersons' vital time and resources,
and media interviews.
Power Point Presentations
Ensuring that your presentations are substantive, value-added, and
leave the audience with a clear and compelling snapshot of your
organization, is vital to propelling your organizations' ranking
high with stakeholders. Each presentation should be tailored to
fit the specific audience, respecting that each group of your stakeholders
has unique needs and expectations from you. Your organization may
have only one opportunity for impactful messaging - make it count.
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